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Donata Hopfen becomes the new chairwoman and succeeds Christian Seifert



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A woman at the top of the German Football League, Donata Hopfen, will take over the chairmanship of the DFL management team and the position of spokeswoman for the DFL Presidium from January 1, 2022.

The DFL announced on Saturday. The 45-year-old succeeds Christian Seifert. Your contract will initially run until December 31, 2024.

Hopfen is currently managing director and partner at BCG Digital Ventures, a company in the Boston Consulting Group. Before that, the “Media Woman of the Year” worked for 14 years at Axel Springer in 2014 and was most recently chairwoman of the publishing management board picture-Group.

Donata Hopfen becomes the new DFL chairwoman

“I would like to thank you for your trust. German professional football has a long tradition and is deeply anchored in society. Like the DFL, the Bundesliga and Bundesliga 2 enjoy an excellent reputation worldwide,” Hopfen is quoted as saying in the official press release. “All of this must be preserved against the background of technological, social and media changes in the field of football – and at the same time innovatively developed. I am already looking forward to tackling current and future challenges together with the clubs and the DFL team.”

The DFL Supervisory Board agreed with Seifert on an early termination of the managing director’s contract, which ran until June 30, 2022, at the end of the year. Seifert will initially be available to the new management in an advisory capacity if necessary.

DFL supervisory board chairman Peter Peters says about Hopfen: “Donata Hopfen is the right person for one of the most important positions in German football. In a time of change, she has all the qualities and great assertiveness to get the DFL in the interests of the Bundesliga and clubs 2. Bundesliga in a continued successful future. This is especially true with a view to their extensive experience in the areas of media and digitization – with a clear commitment to social responsibility in all facets. We are convinced that before the start of a successful Cooperation. “

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